SEO Exposed

Mythbusting: The Internet is for Boys

Some interesting statistics on the UK Internet audience were released by Nielsen//NetRatings yesterday.

The dominant demographic of Internet users in the UK is now women between the ages of 18 and 34, they represent 18% of online Brits.

There are twice as many men over 50 online than boys under 18, and a quarter of the online population are 50+. Hurrah for the Silver Surfers.

So the next time someone tells you the Internet is for the boys, you can tell them it’s a myth and it’s been busted.

Source: http://www.nielsen-netratings.com/pr/pr_070516_UK.pdf

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